NEVER is a journey to discover the best part of yourself.
A new concept of Fashion, Film & Fitness.
Film production with international movies, Fashion designer with exclusive collections and Fitness training with bespoke plan.
High quality of products as leather and cashmere, handmade and crafted in Italy with the real authentic excellence, love and passion.
NEVER is art, culture, history, health and dream.
Be part of NEVER to discover this world.
Made in Italy
NEVER STOP DREAMING
Founder, CEO and Creative Director of NEVER
Maverick Lo Bianco, born in Milan (Italy), is a young business man and entrepreneur that believes in himself and in his ideas, is a dreamer and a leader.
He created a new concept of Fashion, Film and Fitness.
He moved to London to make his ideas into reality.
His life is a journey and NEVER is the journey!
Maverick is a Film Producer and Actor, his last movie is "MEDITERRANEO" filmed in the south of Italy and presented all over the world.
He is also a Fashion Designer and his last collection is called "Le Origini" with numbered pieces all handmade in Italy and designed by himself.
He is a sport man and he was also an Italian's kick boxing champion.
At the moment he is based in London but is travelling around different countries to discover more and share the NEVER philosophy everywhere.